Marketing Strategy – MarketBlazer | Small Business Marketing | Atlanta, GA

Category Archives for "Marketing Strategy"

6 Tips for Improving Engagement With Your Content

Gaining steam on social media is undeniably an uphill battle these days. You have to contend with algorithms that make it nearly impossible to get discovered until you achieve a certain level of visibility.  Nevermind the fact that social media overwhelmingly prefers silly or opinionated content—two things that really don’t gel with the average business’s […]

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Your Business Should Have A Facebook Group (or Several!)…Here’s Why and How.

Facebook has become such an important way for businesses to market their products and services. But with recent changes to the Facebook algorithm, many businesses are struggling to get the same exposure they used to get on Facebook. As this graph illustrates, the distribution and engagement of a typical post have gone way down over […]

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What is Native Advertising, and Why You Need to Know About it?

Here’s a startling statistic from a recent study from HubSpot. 84% of millennials don’t trust traditional advertising at all. The reality is that consumers are becoming more and more jaded by what seems to be traditional advertising. I’m referring to, banner ads and aggressive offer ads that are completely focused on getting you to make […]

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Seven Ways to Make it Easier for Customers to Buy from You

Sean Ellis, a founder of the growth hacking community, and a legend in Silicon Valley has to say the following about getting more customers to buy from you, “Conversion rate equals desire minus resistance.” Most of us are focused on increasing the desire for our products through effective sales and marketing. While of course, we […]

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